The name of this playful wine is derived from a true story based on the Carmenère/Merlot grape mixup. "Following the migration of the Old World vineyards to the New World in the 1800's, the Carmenere grape was taken to and successfully grown in Chile. As Chilean Merlot became successful as a New World Wine it was discovered that the Carmenere grape had become mixed with the Merlot grape. The grapes were finally correctly identified, the 'big mistake' rectified and 'the lost grape of Bordeaux' rediscovered."
In addition to the cute headline, the rest of the label tells a shortened version of how Oops came to be. Their slogan "some mistakes were meant to happen" turns instance from negative to positive and makes light of the situation.
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