October 25, 2010

Call To Action

I like this call to action because it is simple and concise. Putting rabbit ears on other animals is a clever way to capture the audience's attention. After you've moved on from the image and read "It's not just rabbits who multiply like rabbits", you are told to spay and neuter your pets to help stop overpopulation. It is clear in just a few words what they want you to do, who wants you to do this, and why this is important. There is also a website you can visit to find out more information.

No comments:

Post a Comment